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Daniel Lubetzky is a pioneering social entrepreneur known for integrating social objectives with sustainable market-driven forces to forge new business models that build bridges between people. He is the CEO and founder of KIND Healthy Snacks and the KIND Movement. He is also founder of PeaceWorks and OneVoice, and cofounder of the apparel company Maiyet. Lubetzky has received numerous awards and recognitions for his humanitarian efforts and his business practices; among them he’s been named one of America’s Most Promising Social Entrepreneurs in BusinessWeek, one of 25 Responsibility Pioneers by Time, one of the Creativity 50 by Advertising Age, and one of the 100 Most Intriguing Entrepreneurs at the Goldman Sachs Builders and Innovators Summit. He has received Entrepreneur of the Year awards from both Entrepreneur magazine and Ernst & Young. He lives in Manhattan with his wife and four children.

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about daniel

Early Life

The son of a Holocaust survivor and a Mexican Jew, Daniel was born in 1968 and raised in Mexico City, where he began his education in Hebrew, English, Spanish and Yiddish. As a teenager, he moved with his family to the U.S. During his college years, Daniel created a retail watch operation, Da’Leky Times. He studied abroad in both Israel and France, where he added French to his languages. While in the Middle East, he began developing relationships with Israeli and Palestinian friends.


At Trinity University in San Antonio, Texas, the seeds of PeaceWorks were planted as Daniel wrote his 268-page thesis, "The Influence of Economic Factors in Resolving the Arab-Israeli Conflict." After receiving his B.A., magna cum laude, in 1990, Daniel worked in Tokyo for a summer with Japan Counselors, a strategic marketing firm. In 1991, Daniel summered as a clerk for The Honorable Thomas R. Phillips, Chief Justice for the Supreme Court of Texas. Daniel earned his J.D. from Stanford Law School in 1993 and worked briefly at Sullivan & Cromwell and McKinsey & Company. See Daniel's Full Bio

The Book: Do the KIND Thing



daniel's business & social enterprises

awards & honors

  • 1997
    • Named one of 100 Global Leaders for Tomorrow (GLT) by the World Economic Forum
  • 2003
    • Received the Outstanding Alumnus Award from Trinity University
  • 2004
    • Received the Peace, Reconciliation and Security Award from the World Association of NGOs
  • 2005
    • Accepted the King Hussein Humanitarian Leadership Prize from Queen Noor, on behalf of the OneVoice movement
    • Received the PeaceMakers Award from the Catholic Theological Union
  • 2006
    • Named one of "43 Entrepreneurs Who Are Changing the World" by The Monitor Group and Fast Company magazine
    • Named Young Leaders Forum Fellow by the National Committee for USA-China Relations
  • 2007
    • Recognized again as a Young Global Leader by The World Economic Forume
  • 2008
    • Received the Skoll Award for Social Entrepreneurship, accompanied by a $1,000,000 grant to the PeaceWorks Foundation
  • 2009
    • Named one of "America’s Most Promising Social Entrepreneurs" by Business Week magazine
    • Named one of "25 Responsibility Pioneers" of social innovation by TIME Magazine
  • 2010
    • Selected as Entrepreneur of the Year by Entrepreneur magazine