Feed the Truth Update
Two years ago, we announced the launch of Feed the Truth, an independent organization with a mission to improve public health by making truth, transparency and integrity the foremost values in today’s food system. To uphold the organization’s autonomy, I have not been involved in Feed the Truth’s strategic planning since pledging the initial funds. However, I’m pleased to see that they are making progress by convening an esteemed board of directors and kicking off the process to recruit an Executive Director. Special interests continue to plague society by pursuing profit at the expense of public health – directly through lobbying and indirectly through campaigns that mislead consumers. My hope is that Feed the Truth will play a role in ensuring that science and facts counteract their undue influence. Wishing best of luck to the board on their endeavors!
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The Daily Meal: KIND Founder and CEO Spends $25 Million on ‘Feed the Truth’ Public Health Organization
The organization aims to combat the food industry’s influence on nutritional policy that can be harmful to public health In effort to provide a source of transparency and integrity in the food industry while improving public health, CEO and founder of KIND Snacks Daniel Lubetzky has pledged $25 million toward “Feed the Truth,” an organization [...]
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Feed the Truth
Today I am announcing the launch of Feed the Truth, an independent organization that will seek to improve public health by making truth, transparency and integrity the foremost values in today’s food system. This initiative grew out of my journey at KIND. In March 2015, KIND received a warning letter from the U.S. Food & [...]
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MIC.COM: New public advocacy group Feed the Truth will blow the whistle on shady nutrition science
Drinking a glass of wine is just as healthy as going to the gym. Cheese is as addictive as crack. Fat, not sugar, is to blame for America’s obesity problem. This is the kind of prevalent misinformation that Daniel Lubetzky, founder and CEO of KIND snacks, hopes to diminish with a new organization called Feed [...]
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MindBodyGreen: This Health Food CEO Wants You To Know EXACTLY What You’re Snacking On
If you’ve ever wondered what information you’re being fed is based on fact and what’s backed by special interest groups more interested in turning a profit than nourishing your body, you’re in luck. This morning, Daniel Lubetzky, the founder and CEO of KIND Healthy Snacks, announced the launch of Feed the Truth, a first-of-its-kind independent [...]
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AP: Millions to fight food industry sway, from a snack bar CEO
NEW YORK (AP) — A $25 million pledge to fight the food industry’s influence on public health is coming from a surprising source — the CEO of a snack bar maker. Kind founder Daniel Lubetzky says he’s pledging his own money to create a group called “Feed the Truth” dedicated to revealing corporate influence in [...]
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