KIND in the New York Times!
by Adeena Schlussel on behalf of Daniel Lubetzky
Thanks to a great article by Stuart Elliot, KIND gained New York Time’s fame yesterday. Check it out to learn more about the KIND movement, our unique business model, and Daniel’s unbounded energy to surprise complete strangers with random acts of KINDness!
KIND Gets A Glamour Mention
by Adeena Schlussel on behalf of Daniel Lubetzky
Our Mango Macademia bar got a great shout out from Glamour Magazine for being tasty and kind to your weight loss effort!
Afternoon Snack: Mango + Macadamia Nuts = A Really Tasty Bar
I have a thing for mangoes and macadamia nuts. Together, I just learned, they combine to create something that’s really, truly delicious. A bar to add to your must-try list …
Loving the mango macadamia nut bar from KIND bars. It has a mellow, fruity flavor, and its packed with chunks of macadamia nuts–my favorite.
The nutrition stats: 190 calories and 12 grams of fat. A note on the fat content: As I’ve mentioned before, I don’t fret about fat that come from nuts. Remember, we’re talking about monounsaturated fats here–the good fats. Yes, you’ll get some saturated fat too, but it’s less troubling than the kind that comes from fried food or meat. So, let’s lot get in a tizzy about fat grams here. 
Plus, I love that this bar is a great source of calcium, fiber, and that it’s high in folic acid and vitamin D3!
Enjoy!
P.S. Lots and lots of more bars reviewed by Vitamin G, here.
The 10! Show Features KIND
by Adeena Schlussel on behalf of Daniel Lubetzky
Watch this clip to see KIND featured among top choices for healthy snacking according to Katie Cavuto of Healthy Bites!
Smirnoff Ice Drinkers Gain Attention
by Adeena Schlussel on behalf of Daniel Lubetzky
Smirnoff Ice, a sugary alcoholic beverage, has become the key ingredient to the latest popular drinking game known as “icing.” When approached with a Smirnoff Ice, the recipient is required to get down on one knee and chug the whole bottle (unless of course he is armed with the same drink, in which case his benefactor is required to drink both). While Smirnoff denies any association with the drinking game that has created amazing free advertising to their benefit, it is possible that a tiny group of consumers truly started it, but then the company discreetly buttressed it. As the New York Times put it, “[t]he game has exposed the mercurial line between guerrilla advertising and genuine social media trends, raising questions about how young consumers can know when they have co-opted a brand for their own purposes, and when that brand has co-opted them.”
Advertising Can Lead to Poor Nutrition
by Adeena Schlussel on behalf of Daniel Lubetzky
According to a new report, it is believed that if you were to eat foods promoted in advertisements, your nutrition would suffer. The New York Times quotes says that people who abide by advertisement suggestions “consume 25 times the recommended amount of sugar and 20 times the amount of fat they need, but less than half the dairy, fiber and fruits and vegetables”. Read more about the study later this month when it is published in The Journal of the American Dietetic Association.
The Virtues of Sardines
by Adeena Schlussel on behalf of Daniel Lubetzky
This article explains the many values of sardines. Sardines are a plentiful and sustainable fish, but aside from being healthy for our environment, they are good for our bodies as well. Unfortunately, except for some brands like BELA (a high quality Portuguese brand of Sardines built by my friend Joshua Scherz), most sardine brands are floundering due to their fishiness. This is why the Sardinistas are trying to “reinvent the sardine” and earn it a spot on the American mainstream palate. Hopefully their saintly marketing effort will be successful because it is too bad that they are unpopular today.
KIND Shines in Weight Management Study
by Adeena Schlussel on behalf of Daniel Lubetzky
Here is just another link to the great results from Yale’s weight management study. Members of the test group did not gain weight after adding two KIND bars to their diet each day. Check it out!
KIND Bars Evaluated In Weight Management Study - Nutraceuticals World
A KIND Celebration
Check out this very creative surprise for a Danish bus driver - it was part guerrilla promotion for the bus company, part fun for the voyagers, and part KINDING for the birthday of the targeted bus driver!
Ridiculously outdated advertisements
By Adeena Schlussel on behalf of Daniel Lubetzky
Check out these disturbing old advertisements to realize just how far we’ve come. It’s ridiculous that society used to be this way!
![clip_image001[4]](http://blog.peaceworks.net/wp-content/uploads/Ridiculouslyoutdatedadvertisements_B3FE/clip_image0014.jpg "clip_image001[4]")
![clip_image001[12]](http://blog.peaceworks.net/wp-content/uploads/Ridiculouslyoutdatedadvertisements_B3FE/clip_image00112.jpg "clip_image001[12]")
![clip_image001[6]](http://blog.peaceworks.net/wp-content/uploads/Ridiculouslyoutdatedadvertisements_B3FE/clip_image0016.jpg "clip_image001[6]")
![clip_image001[8]](http://blog.peaceworks.net/wp-content/uploads/Ridiculouslyoutdatedadvertisements_B3FE/clip_image0018.jpg "clip_image001[8]")
![clip_image001[10]](http://blog.peaceworks.net/wp-content/uploads/Ridiculouslyoutdatedadvertisements_B3FE/clip_image00110.jpg "clip_image001[10]")
-
Progressive Business Ventures
-
Enterpreneurial Social Ventures
