Daniel Lubetzky

Joshua Cooper Ramo examined the reverse course of globalism in his Fortune Magazine article. Whereas we once reached outwards, we have now shifted inwards with a need to know what’s inside of all aspects of our lives. To illustrate his point, Ramo highlighted one of the defining features of KIND Healthy Snacks that sets the brand apart, KIND’s transparency. Clear wrappers allow consumers to see the ingredients that make up the snacks they eat in an age when everyone wants to know what’s inside.

Spotted by Daniel Lubetzky, by Julianna Storch

Makeup Mogul and KINDAHOLIC Bobbi Brown gave KIND cubes a make over for KIND’s first ever Snack and Give Back campaign. Her EAT PRETTY POWERFUL cubes empower women to embrace and enhance their unique beauty, not only through the makeup they wear, but also the ways they choose to live, eat and give back.“There’s a lot more to beauty than what we apply to our face. Like KIND, I believe that it’s about how you treat your body and what you put in it. When you eat healthy, it shows: your skin looks clearer, your eyes look brighter and you have more energy. It’s as simple as that,” explained Bobbi. In her cube, Bobbi included her four favorite delicious and healthy flavors, Dark Chocolate Nuts & Sea Salt, Cashew & Ginger Spice, Dark Chocolate Cinnamon Pecan, and Madagascar Vanilla Almond. A portion of sales of the cube will help KIND fund a new KIND Kitchen at the Broome Street Academy, an organization that Bobbi personally supports. Broome Street Academy is a public charter high school that prepares New York City’s most vulnerable young people to graduate with Regents diplomas.

By Julianna Storch

On Anderson Live‘s Thanksgiving episode, KIND surprised the Capital Area Food Bank in Washington D.C. with a donation of thousands of KIND bars and packages of KIND Healthy Grains  as well as a check for ten-thousand dollars to help put food on the table this Thanksgiving for less fortunate local residents. You can visit FeedingAmerica.org to find out how to help the hungry in your community.

Spotted by Daniel Lubetzky, by Julianna Storch

Daniel is looking forward to delivering the afternoon keynote address at NYU Stern’s 12th Annual Graduate Marketing Association Conference on November 30th. He will be speaking with students about the authenticity of a brand in its efforts to integrate the social and the business. The conference will examine the new challenges and opportunities that technology has presented to marketers, and explore new ideas of how brands can build relationships with consumers.

By Julianna Storch

Rock Star and KINDAHOLIC Grace Potter tells The Insider about her music and exciting new partnership with KIND. After being a longtime fan of KIND bars, Grace created her own Grace Potter Back Stage Snack Pack for the first Snack & Give Back Campaign. Grace designed her snack pack in order to remind people that eating well and doing good are key aspects of being a true ‘rock star.’ Purchasing her snack packs helps KIND support the Alzheimer’s Association, the leading, global voluntary health organization in Alzheimer’s care and support, and the largest private, nonprofit funder of Alzheimer’s research. For all her fans, Grace made sure to include in her snack packs a free download of her hit song ‘Stars’ as well as her four favorite KIND bar flavors, Peanut Butter & Strawberry, Almond & Coconut, Dark Chocolate Cherry Cashew + Antioxidants, Dark Chocolate Nuts & Sea Salt.

Spotted by Daniel Lubetzky, by Julianna Storch

Arianna Huffington, president and editor-in-chief of the Huffington Post Media Group, a nationally syndicated columnist, and author of thirteen books, is one of KIND‘s newest partners for our first Snack & Give Back campaign. The GPS for the Soul Cube is intended to help free you from the stress of a hyper-connected life and regain that centered place within you. A portion of the sales of the cube will help KIND support the Committee to Protect Journalists, an organization promoting press freedom worldwide by defending the rights of journalists to report the news without fear of reprisal. Arianna curated her KIND cube to include her 4 favorite KIND bar flavors, Dark Chocolate Cherry Cashew + Antioxidants, Almonds & Apricots in Yogurt, Dark Chocolate Nuts & Sea Salt, Pomegranate Blueberry Pistachio.

Spotted by Daniel Lubetzky, by Julianna Storch

KIND is excited to launch its first ever Snack & Give Back campaign! For the holidays, KIND is offering limited edition KIND cubes, custom designed and personally curated by Arianna Huffington (Huffington Post), Bobbi Brown (Bobbi Brown Cosmetics) and Grace Potter (Grace Potter and the Nocturnals). By purchasing these cubes, people can show their support for The Committee to Protect Journalists, Broome Street Academy and the Alzhiemer’s Association — organizations of personal importance to Arianna, Bobbi and Grace respectively.  As part of the campaign, KIND is making a $10,000 donation to each charity. Happy Holidays!

Spotted by Daniel Lubetzky, by Julianna Storch

Jay Cutler, KINDAHOLIC and leading NFL quarterback for the Chicago Bears, wears his KINDNESS on his sleeve in a recent press conference. Cutler suffers from Type 1 Diabetes, so he enjoys KIND bars as an essential snack in his low-sugar diet.

Spotted by Daniel Lubetzky, by Julianna Storch

Mario Lopez, host of EXTRA, is giving fans a chance to win KIND Bar Gift Bags. KIND Healthy Snacks, Lopez points out, are delicious all natural snacks preferred by Gwenyth Paltrow and Cameron Diaz that inspire acts of KINDNESS all over the world.

Spotted by Daniel Lubetzky, by Julianna Storch

Health experts Deborah Enos and Chrissy Barth educated residents of Seattle and Phoenix on the tricks and treats of healthy Halloween snacking. They selected KIND Nuts & Spices as a treat that will not trick you with false ingredients and sugar alcohols. These KIND treats are all-natural, delicious, and low in sugar, so there’s no reason to be scared this Halloween!

Spotted by Daniel Lubetzky, by Julianna Storch