Rachael Ray thinks KIND is DE-LI-CIOUS
Rachael Ray, host of the second highest rated daytime show behind Oprah with an average daily audience of 2.6 million people, discovered KIND bars and passionately praised them:
These are DE-LI-CIOUS… …Yum. They are sooo good… …And they are delicious and very nutritious.
- Rachael Ray
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I like these quotes from our very own Phil Walotsky on this week’s issue of Food Business News: "Healthy snacking is very hot," said Phil Walotsky, spokesperson for KIND Fruit + Nut bars, PeaceWorks Holdings, New York. "Where we see a great deal of our growth is adoption by casual consumers who look for a [...]
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New York Times’ article on PeaceWorks/KIND bars – and the rules and opportunities for manufacturers online
Bob Tedeschi of the New York Times today wrote in his e-commerce column about the difficult balancing act that manufacturers like PeaceWorks have to make in the online world, when selling to consumers without undermining their retail sales channel. http://www.nytimes.com/2007/08/13/technology/13ecom.html?_r=1&ref=business&oref=slogin The basic rule and the basic opportunity in this space are as follows: * [...]
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