Floating Rocks
A very interesting video, that is probably the beginning of a very smart marketing campaign:
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Digital Reality
Interesting article about an innovative marketing strategy that Esquire is trying this coming month.
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A Message In A Bottle!
A Message in A Bottle from An Iraqi Kid: Here is a remarkable example of hope, grassroots activism, and simple excellence in marketing thought!
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Coke Happiness Campaign
Ken Kunze, former CMO of Heineken and a very impressive guy, shared this very funny and effective guerrilla marketing effort by Coca-Cola.
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Viral Video Award Contender: World Cup 2018
Eytan Heller’s creative video to inspire people to visualize what could be in the Middle East in 2018 (part of our Imagine 2018 campaign) has been nominated as one of 24 finalists (out of several hundred contenders) for the Viral Video Awards. Check it out and vote for it. http://www.viralvideoaward.com/
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KIND in the New York Times!
by Adeena Schlussel on behalf of Daniel Lubetzky Thanks to a great article by Stuart Elliot, KIND gained New York Time’s fame yesterday. Check it out to learn more about the KIND movement, our unique business model, and Daniel’s unbounded energy to surprise complete strangers with random acts of KINDness! Depending on the Kind-ness of [...]
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