Daniel Lubetzky

Take a look at this message from Stefan Stagmeister, the famous designer who created the OneVoice symbol

…the entire wall reads "Self-Confidence Produces Results."

Can you guess how this was written?  Here is a hint.

Click on the "MORE" Tab to the right here to take a look…

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So, your challenge is to come up with a compelling video that people will forward virally to each other, something funny, or sad, or powerful which will provoke people to share with others.  Your problem is that the product you want to promote is a door knob lock!  How do you make that funny?

Before you click on the answer, see if you can come up with anything so you will see how ingenious the following is:

http://www.hallpass.com/media/surelock.html

Stefan Sagmeister, who created the OneVoice Logo for us, just mailed me a banana as an invitation for an event to unveil his latest book…

Mohammad Malek gave me a ride to a CNN interview yesterday and I was so struck by his uncanny resemblance to Warren Beatty, and by his insightful comments on Pakistan, that I thought I’d share this with you.

What are Mohammad’s feelings about the situation in Pakistan?

"Musharraf has to go.  He cannot break the law and replace the Supreme Court because they disagree with him.  There are 170 million Pakistanis, yet the US Deputy Secretary of State is deciding the fate of the country? Not even the Secretary of State? I am a US citizen and love the United States.  But the US government is causing a lot of hatred because of its maneuvers to control Pakistan’s politics." 

He adds that he does not think the Islamic parties would control the country, and they certainly would be less influential if Musharraf would go.

Here are some really cool pics. brought to my attention by David "Dudu" Vakni, who has an awesome site on creative marketing…

In case it is not clear, these are pictures or ads overimposed on the outside of the truck, but created in such a way so as to seem like in real life they are showing you teh contents inside the truck…

It’s official.

It really works.

Try to put together parallel OneVoice Summits in Jericho and Tel Aviv and within 10 days you will lose 10 pounds!

For the last year+ I’ve actually gained about that much, because I wasn’t getting a chance to work out, and no matter what I did, it was just going up.

The the long hours and intense marathon-like days…

Everything has a good side to it…

The problem now is that now that we made a big breakthrough that you will be hearing about in 3-4 days, I will probably start gaining weight again…

Can this be true? Is it a dream? A reality? Or does that depend on us?

And also visit www.Goal2018.org – the campaign site!

Our intern Brian Lutter created this phenomenal ad for KIND Bars:

Here are some more things he created.

What do you think?