The Essence of KIND
Kim, Erica and Natalie at KIND Snacks put together a really neat internal presentation at KIND’s Growing Together Retreat earlier this spring and I wanted to share it:
http://blog.peaceworks.net/wp-content/uploads/KIND/
It takes a little bit for it to upload but I think it’s worth it. Make sure volume is on.
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Testimonial from the youngest KIND snack consumer
So the other day my 2 year old daughter came barging into my room saying: "quiere nacky, quiere nacky" translation- my daughter learned the word snack a long time ago, but pronounces it nack, and when she discovered "Kind Snacks: she decided to call them "nacky" so after asking for nacky, she starts banging on [...]
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Good HouseKeeping Names KIND among Best 100 Products of the Year
KIND was the only nutritional bar to make it into Good Housekeeping’s listing of the 100 best convenience foods. This follows on KIND Mango Macadamia being chosen as the Best Product of the Year out of all thousands of natural food products introduced at the Natural Products Expo earlier this fall (Oct 2008).
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Private: Yale Study: Eating KIND bars helps lose weight
Natalie and Frank at PeaceWorks did an amazing job sending out 2,000 New Year’s greeting cards with KIND bars as part of a drive to recommend a tasteful resolution: eat two KIND bars a day, and lose weight. The initiative stemmed from an independent study by Dr. David Katz, Director of Yale University’s Prevention Research [...]
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New York Times’ article on PeaceWorks/KIND bars – and the rules and opportunities for manufacturers online
Bob Tedeschi of the New York Times today wrote in his e-commerce column about the difficult balancing act that manufacturers like PeaceWorks have to make in the online world, when selling to consumers without undermining their retail sales channel. http://www.nytimes.com/2007/08/13/technology/13ecom.html?_r=1&ref=business&oref=slogin The basic rule and the basic opportunity in this space are as follows: * [...]
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KIND Nut Delight praised on The Today Show
KIND Nut Delight got a nice endorsement from NY Giants’ nutritionist Heidi Skolnik on the Today Show earlier this month. She recommended it as an energy boosting snack whose natural ingredients you can see and pronounce.(tm)
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