Archive for the ‘KIND Snacks’ Category
Working for a Higher Purpose
Published under Anthropology, Education/Raising Children, Entrepreneurship and Management, Introspection, KIND Snacks, Leadership, OneVoice Movement, PeaceWorks Business, PeaceWorks Foundation, Philanthropy May 20, 2010At KIND, PeaceWorks, and OneVoice, almost by definition, I think our team members are motivated by the desire to make the world a better place, and the empowerment and joy comes with the journey.
And yet I found myself really intrigued to follow this video that breaks down these implicit assumptions and helps us all understand – what drives us, and how can we "manage" in the most motivating and empowering way?
Daniel and KIND in the spotlight!
Published under Entrepreneurship and Management, Health, KIND Snacks, Media and Alternative Media May 14, 2010Not all snacking is created equal
Published under Health, KIND Snacks, Science and Technology Apr 29, 2010by Kim Walker on behalf of Daniel Lubetzky
A recent study conducted by Dr. David Katz of Yale University proves once again that KIND bars are in fact as kind to your body as they are to your taste buds!
Creative KIND Fans
Published under Advertising (good vs misleading), Interesting Random Stuff, KIND Snacks, Kinded, Marketing Apr 15, 2010Check out this awesome, short video created by KIND fans Iris and Sean, who are being featured as this month’s KINDAHOLIC. Thanks for being such great fans!
[Read more →]
I finally got a chance to grab this link and share a “Snack Smarter” segment that aired on NBC New York and then nationally on Weekend Today a couple weeks ago.
A summary from Elle in communications:
In the segment, the anchor introduces KIND as “delicious” while explaining that she is typically not a fan of bars. The guest contributor then goes on to explain that KIND bars are all natural and are “made from ingredients that you can both see and pronounce.” In total, these two segments reached more than 2 million viewers nationwide.
To view the segment, click here.
Some of what Divya Gugnani said:
I did try this. It’s delicious. And I am not a fan of bars, but these are great…
http://www.nbcnewyork.com/around-town/food-drink/Behind_The_Burner__Snack_Smarter_New_York.html
KIND just launched Do the KIND Thing—a campaign that lets people turn KIND acts into support for causes. It is a super easy way to give back by just being KIND! The cause with the greatest number of KIND acts linked to it by June 30th will win $25,000!*
You can support a cause you care about with just three easy steps:
1. Get a card/code at www.kindmovement.com
2. Choose the cause you want to support or add a cause if it’s not already on the list (any charitable cause is welcome!)
3. Pass it on by doing a "not so random" act of kindness for someone, give them your card and encourage them to choose your cause If you can’t pass it on in person, tell friends to go to www.kindmovement.com to get a card/code and choose your cause from the list.
So what are you waiting for? Do The KIND Thing!
*In addition to the first place prize of $25,000, second place and third place will win $10,000 and $5,000, respectively.
Decoding food labels
Published under Advertising (good vs misleading), Health, KIND Snacks, Marketing, United States Mar 05, 2010It’s no surprise that some food labels are misleading or contain empty health claims. KIND recognizes all this fluff and our way to be transparent and fight the marketing gimmicks is by just truly using simple ingredients you can see and pronounce. A recent report examines food labeling and calls for changes in labeling policies, but with KIND, what you see is what you get.
Kids’ unhealthy snacking trends revealed
Published under Advertising (good vs misleading), Health, KIND Snacks, Marketing, United States Mar 03, 2010A recent study by the journal Health Affairs highlights the substantial increase in children’s snacking habits and analyzes the unhealthy snack foods that they tend to consume. That’s why the right kind of snacking – healthy snacking – is so important.
It may be that your sole purpose in life is simply to be kind to others..
-Anonymous