Daniel Lubetzky

Check this out for confirmation of the human potential of the most unassuming:

http://www.youtube.com/watch?v=9lp0IWv8QZY

Seven+ years after the OneVoice Movement was founded, you would imagine that its guiding principles, message and mission are pretty clear.  But as if common messaging among Israelis and Palestinians wasn’t challenging enough, the Gaza war caused so much mistrust and resentment that even the most ardent believers in co-existence, peace, freedom and security for both peoples questioned whether "the other" side was a true partner that respected them. 

And so began 3 months of intensive triage efforts and consultations among the respective Youth Councils, staff, Board members, advisors, and supporters.  OneVoice Palestine and OneVoice Israel came close to the brink of giving up.  Frankly, so did I.  And that is why it is particularly heartening that I learned the teams, with critical intervention and mediation from their American and European counterparts, had succeeded in re-affirming and even deepening their mission and common message, including recognizing each other’s core fears and needs.  In parallel they also developed more assertive and bold activities for 2009.  On the messaging front, this is what they achieved:

COMMON MESSAGE

OUR MISSION:

To amplify the voice of Israeli and Palestinian moderates, empowering them to seize back the agenda for conflict resolution and demand that their leaders achieve a two-state solution guaranteeing both the end of occupation and the establishment of a viable Independent Palestinian state as well as the safety and security of the state of Israel – allowing both people to live in peace with all their neighbors.

Our Guiding Principles: We Are…

· Non-partisan

· A grassroots movement led by the people and for the people

· A global partnership and coalition

· Working for conflict resolution, not conflict-management

· Forward-looking

· Focused on personal responsibility and civic activism

· Consensus-driven: we highlight existing areas of consensus where broad agreement exists amongst both sides, while acknowledging the areas where agreement is most difficult and working to address them

A broad spectrum: we embrace people across political, ethnic, religious and national backgrounds.

· We believe in the principles of justice, freedom, sovereignty, security, self-determination, human dignity, and in the right of all peoples to exercise them.

WHAT IS ONEVOICE?

OneVoice is an international movement of people fed up with the ongoing conflict who are ready and eager to support a serious process leading to a comprehensive agreement that will fulfill the hopes and beliefs of both the Palestinian and the Israeli people for a two-state solution in order to end the conflict, by establishing a viable and independent Palestinian state that lives at peace with Israel.

The people on both sides do not agree on all aspects of the conflict. They live in different realities and therefore have different narratives. Achieving the final status agreement is going to be a challenging and complicated process, requiring extraordinary creativity and courage

While each side clearly has its own perspective, One Voice is certain that there is a mutually acceptable solution that can accommodate the positions of both sides.

Our work is designed to…

· Build a mass grassroots movement that will amplify the voice of the moderates on both sides

· Show that there are partners for negotiations and peace on both sides

· Mobilize citizens to urge and support their leaders to achieve the two state solution that permanently ends the conflict by ending the occupation and all forms of violence, and achieves international recognition, security, respect, peace, and prosperity for the Israeli and Palestinian people.

· Include international and independent efforts to mobilize civil society

· Build understanding that for the majority of Palestinians, peace is predicated on the need to end occupation and establish a viable independent Palestinian state, based on the 1967 borders and a resolution of the permanent status negotiations issues in accordance with the international legitimacy resolutions

· Build understanding that for the majority of Israelis, peace is predicated on the need to ensure secure borders that will bring an end to all forms of violence, establishing a permanent end to the conflict that guarantees mutual recognition and normal relations with their neighbors

· Build understanding that an agreement will not be achieved without difficult compromises on core issues like settlements, Jerusalem, refugees, borders, and mutual recognition

· Build understanding that absolutism, violence and war will NOT resolve the conflict and will only bring more violence and suffering to people on both sides.

There are some people in the world that you are just grateful for them being around.  Jeff Skoll is one of them.  He is the most unassuming, down-to-earth, self-effacing guy, and at the same time among the most accomplished, brilliant, strategic, successful and deeply committed to make this a better world.

I have been following him for a few years and wish we could clone him, or at least learn what in his upbringing made him into a person that is so truly committed to human betterment.  Is it Canadian education and society? Jewish family values? Parental role models? Genes? Childhood influences – positive or negative? Socio-cultural exposure?

In his TED talk, he mentions how his Father’s health challenges were a wake up call to him.  But there has to be more.

Anyway, Jeff has now created his next venture: the Urgent Threats Fund, designed to tackle the 5 greatest challenges facing humanity: Global Pandemics, Nuclear Proliferation, Mideast Conflict, Water Scarcity, and Climate Change.

The New York Times reports about it here.

Sally Osberg, President of the Skoll Foundation, shared a note with Skoll Social Entrepreneurs explaining:

I also write to let you know that we will announce today the launch of the Skoll Urgent Threats Fund, which will be led by our dear friend and an extraordinary human being, Larry Brilliant. Larry’s new role will be Senior Adviser to Jeff Skoll and President of the new organization, which Jeff will chair and on whose board both Larry and I will sit. This newest venture joins the portfolio of creations—including the Foundation, Capricorn, and Participant Media—that Jeff has founded to advance his vision of a more peaceful, prosperous and sustainable world. Together with the Foundation’s board and staff, I couldn’t be more excited about the opportunities ahead for us all!

You can learn more at the Skoll Foundation site.

Nassim Nicholas Taleb highlights the dangerous (and inequitable) way the US Government and other countries have handled the recent abuses that brought out the financial crisis:

2. No socialisation of losses and privatisation of gains. Whatever may need to be bailed out should be nationalised; whatever does not need a bail-out should be free, small and risk-bearing. We have managed to combine the worst of capitalism and socialism. In France in the 1980s, the socialists took over the banks. In the US in the 2000s, the banks took over the government. This is surreal.

Think about it! It’s crazy.

The full article, which is excellent, is in the Financial Times (and below).

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This chilling link from Yad Vashem is worth viewing.  It shows an actual photo album that details the process of dehumanization followed at the Auschwitz Extermination Camp.  Organizational precision has never been so effectively deployed towards such methodic dehumanization.

Check out the below!

A while back I blogged about a hilarious controversy pitting two churches against each other – on the question whether Dogs go to heaven.  Each affirmed they did – or didn’t – in church signs.  I actually thought these were real – and I guess a few commentators did also.

Well, it turns out I was fooled by this ultra-cool website that can help you generate Church Signs!  http://www.churchsigngenerator.com/

How creative is that?!

We are honored that BusinessWeek chose PeaceWorks among 25 of "America’s Most Promising Social Entrepreneurs."

If you like what we do, we’d appreciate you voting here for us – PeaceWorks Holdings – as the top 5 will be featured in the magazine.

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In another sign that our society is going to have a reckoning if we don’t alter our diet and start eating healthier more wholesome foods, an alarming study shows that 20% of toddlers are obese.

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We are so humbled and honored that, following his meeting with our young Israeli and Palestinian leaders in OneVoice, and following his further learning on our movement over the last few months, including the leadership of our colleagues in OneVoice Europe, Paul McCartney agreed to join the OneVoice Movement’s International Honorary Board.

Sample story follows….

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Stuart Elliot covered a very creative campaign by, gulp, ConAgra Foods, with their Healthy Choice line.  Never mind that it may be an oxymoron to brand a frozen meal line, "Healthy Choice", but they found a way to use humor to attract consumers.  Julia Louis-Dreyfus appears in ads that are like skits of her actually evaluating appearing on these ads – questioning the product, and then in the process learning about it. EXTREMELY CREATIVE. Bold.  Probably will pay off nicely.

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